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Jujamcyn Theaters sets new prez

Roth to become youngest Broadway topper

Producer Jordan Roth will be the next prexy of Broadway theater owner Jujamcyn Theaters, with Roth acquiring an ownership stake in the private company.

He’ll succeed Rocco Landesman, recently confirmed as the head of the National Endowment for the Arts.

Roth was seen as the likely successor to Landesman, having joined Jujamcyn as resident producer in 2005 and becoming VP of the company a year later.

At 33, he becomes the youngest topper of one of the three major Broadway theater owner-operators — the other two being the Shubert Org and the Nederlander Org. Of those, Jujamcyn runs the smallest number of Rialto venues, with five stages vs. 17 for the Shuberts and nine for the Nederlanders.

Still, the position reps a boost in industry prominence for Roth at a time when legiters have expressed concerns about who would serve as a public advocate for Broadway following the 2008 death of Gerald Schoenfeld, who was head of the Shubert Org and the de facto industry spokesman.

In the step-up to prexy, Roth acquires a 50% interest in Jujamcyn at a pricetag that was not disclosed (and that those in the industry found impossible to estimate with much accuracy).

Paul Libin, another major player in the running of Jujamcyn, remains on board as producing director, with Jack Viertel continuing as creative director.

The son of Broadway producer Daryl Roth, he produced “The Donkey Show” at a Gotham nightclub in 1999 and a 2000 Rialto revival of “The Rocky Horror Show” before joining Jujamcyn Prods. “Spring Awakening” and “Hair” are among the offerings to play the company’s venues during his tenure, as well as “A Catered Affair,” the Roth-produced tuner that proved a commercial disappointment.

Roth said he hoped to continue Jujamcyn’s history of taking risks on shows that have included “Angels in America” and “Big River.” “Jersey Boys” and “Hair” are running on Jujamcyn stages, with “Finian’s Rainbow,” “A Little Night Music” and “Fela!” on the way this fall.

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