Heineman strikes Silver

Executive team gets reloaded

Looking to reload its executive roster after several high-profile exits last year, Silver Pictures has hired former Rogue Pictures executive Alex Heineman to be senior VP and promoted many other execs to play bigger roles.

Heineman was tapped by principal Joel Silver and Andrew Rona, prexy of Silver Pictures and co-prexy of Dark Castle Entertainment, who worked closely with Heineman when Rona headed Rogue.

Rona upped David Gambino from veep to senior VP, Ethan Erwin from director of development to production veep and Sarah Meyer from story editor to director of development. Sean Finegan has been elevated to creative executive.

Silver Pictures began to experience staff turnover last year, when prexy Susan Downey declined to renew her contract with the intention of forming a company with her husband, “Iron Man” star Robert Downey Jr. Senior veep Navid McIlhargey left for New Regency, and Erik Olsen most recently departed to work on the production shingle that is part of the new company created by Rick and Julie Yorn.

Rona replaced Downey, after NBC Universal agreed to sell Rogue, the genre shingle Rona started, to Relativity Media for $150 million.

Silver Pictures has the Guy Ritchie-directed “Sherlock Holmes” bowing in November, and has just began production on the Alcon-financed “Book of Eli,” which stars Denzel Washington. Dark Castle is looking at a May production start for the Sylvain White-directed “The Losers.” Warner Bros. will release all three films.

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