Principal analyst Riddhi Patel predicts massive seasonal
price cuts will spark buying, with 8 million units shipping in the fourth
quarter – a 7.3 percent increase over the 2008 figures.
iSupply is looking for some good deals on Black Friday and
beyond, predicting prices for HD sets will fall as low as $299 for some 32-inch
models and $499 for 42-inch sets.
Deals aside, average pricing for 46- and 47-inch LCD sets
should fall below $1,000, which will spur buying as well. And, it says, many
consumer will want to upgrade their older LCD sets to premium models with LED
backlighting, which results in a more vibrant picture.
It’s an optimistic prediction – and deal-watchers agree
that LCDs will see some great holiday bargains this year – but given the still
fragile state of the economy, take it with a grain of salt. Most folks are
still hanging on tight to the money in their bank accounts – and it’s going to
take some spectacularly low prices to loosen that grip.