McConaughey’s ‘Rooster’ at Fox

Animated comedy based on actor’s brother

Fox has partnered with Matthew McConaughey to develop an animated TV comedy based on his brother’s life.

“Rooster Tales” follows the world of a beer-swilling, redneck sheriff who marries a much younger woman from Mexico. The man soon realizes, however, that he’s gained not only a wife but an entire clan — 114 members and counting.

“My brother’s life is so unbelievable, we had to animate it,” McConaughey said.

Twentieth Century Fox TV is behind the project, which is currently in script stage. Fox landed “Rooster Tales” after competitive bids from TBS and Comedy Central.

McConaughey will exec produce through his J.K. Livin’ Prods. banner.

Also onboard to exec produce are Mike “Rooster” McConaughey, Mark Gustawes and scribe Kell Cahoon (“Psych”).

Project reps the second TV sale of the year from J.K. Livin’, which is also developing “Jonah and the Whale” at Starz.

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