Maya Entertainment is boarding the video-on-demand wagon by striking a pact with In Demand Networks to deliver its growing catalog of Latino pics to U.S. households.
Deal comes in the wake of a survey from the Diffusion Group that forecasts revenues of $2.1 billion from on-demand delivery of Internet content to U.S. TVs by 2014. This year revenues were $621 million.
“Maya Entertainment films are a pivotal addition to our extensive selection of VOD offerings,” said David Asch, In Demand Networks’ executive VP.
In Demand is owned by Comcast, Cox Communications and Time Warner Entertainment.