You will be redirected back to your article in seconds

DreamWorks Animation inks deal with THQ

Videogame pact covers 'Kung Fu Panda,' 'Puss in Boots'

An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers.

THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and “Puss in Boots,” as well as the TV series “The Penguins of Madagascar.”

Rival gamemaker Activision has long been producing most of DreamWorks’ games, including those for the “Shrek” franchise, “Madagascar,” “Bee Movie,” “Shark Tale,” “Over the Hedge” and the first “Kung Fu Panda.” It has games for “How to Train Your Dragon” and “Shrek Forever After” out next year. Its deal with DreamWorks is up for renegotiation when it expires next summer.

With DreamWorks Animation planning to unspool five films every two years, in addition to TV shows and specials, executives there felt they needed to divide up the development of its games in order to guarantee that the titles would be ready for release whenever a filmed property bows.

“Now that we’re expanding our pipeline, the volume of work is significant,” said Kerry Phelan, head of worldwide consumer products for DreamWorks Animation. “We looked at who really understands the market of family games and figured out who could be the best partners for us.”

More Film

  • BondIt Media Capital

    BondIt Media Capital Closes $20 Million Credit Facility (EXCLUSIVE)

    An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers. THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and […]

  • Brookings Institution presents "The Life She

    Brookings Institution Doc Puts a Human Face on the Medical Marijuana Movement

    An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers. THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and […]

  • Playback Podcast: Aaron Katz on 'Gemini'

    Playback: Aaron Katz on 'Gemini' and the Erosion of Mid-Budget Studio Filmmaking

    An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers. THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and […]

  • The Equalizer 2 trailer

    Denzel Washington Is Back in Action in 'Equalizer 2' Trailer

    An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers. THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and […]

  • Robert Redford

    Robert Redford's 'The Old Man and the Gun' Lands Awards-Season Opening

    An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers. THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and […]

  • Super Troopers 2

    How 'Super Troopers 2' Became the Biggest Crowdfunded Movie Campaign After 'Veronica Mars'

    An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers. THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and […]

  • Empty movie theater

    Netflix and Byron Allen Could Be Getting Into the Movie Theater Business

    An expansion of DreamWorks Animation’s film and TV slate is proving beneficial for videogame publishers. THQ, which had already been developing a game for the toon studio’s upcoming “MegaMind” (formerly “Oobermind”), has inked a multi-year deal with DreamWorks to exclusively produce games for all platforms based on “Kung Fu Panda: The Kaboom of Doom” and […]

More From Our Brands

Access exclusive content