Publisher opening Sledgehammer Games
The recession may have hit the videogame biz hard this year, but Activision is still expanding. The publisher is opening the doors to Sledgehammer Games, a new studio that will be run by industry vets Glen A. Schofield and Michael Condrey.Activision launched the label to put the two gamemakers under its roof after they launched and shepherded the sci-fi horror franchise “Dead Space” for rival Electronic Arts through Visceral Games, which formerly operated as EA Redwood Shores. Schofield serves as VP and general manager of Sledgehammer while Condrey is VP and chief operating officer of the venture, based in Foster City, Calif. Both are currently developing a yet-to-be-announced game for Activision. “Both Glen and Michael have outstanding reputations in the industry,” said Dave Stohl, executive VP of studios at Activision. “We are excited to add their combined 30 years of experience and expertise to our management team.” Schofield was the exec producer of “Dead Space,” and Condrey was the senior development director of the franchise launched last year by EA. The vidgame has spawned spinoffs, a direct-to-DVD animated feature, comicbook, toys, and will soon be followed up by a sequel game. A live action film adaptation is in the works with D.J. Caruso attached to helm and Temple Hill to produce.