DVD distribution deal is for animated franchise
LONDON — Universal Pictures Intl. Entertainment, the international home entertainment distribution arm of Universal Pictures, has inked a deal with Mattel for home entertainment rights to the “Barbie” animated franchise.
The 10-year pact covers U.K. DVD rights and worldwide distribution rights, excluding the U.S. and Canada as well as other select territories.
Deal will see Universal distribute the entire “Barbie” back catalog as well as 10 new titles over the next four years on DVD.
The next release will be “Barbie and the Three Musketeers” in September this year. Animated pic will be the 16th title in the “Barbie” franchise, which has sold 62 million units worldwide.