You will be redirected back to your article in seconds

Response: Obama’s Ratings

Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “

There has been almost knee jerk reaction to report anything that shows a change in the president’s popularity, and the ratings for his press conference are a case in point: 40 million, while lower than Obama’s previous press conference, is still very high, just not to the level the president commanded in his first weeks in office. But the fact is that his approval numbers did go up this week in the CBS News poll, even if the public is mixed on the administration’s response to AIG. What didn’t get said in the ratings report is that a dip in the press conference ratings are exactly what you would expect, as the novelty wears off and, in relative terms, the president deals with the mechanics of running the country.

As to Dave’s point as “one of the most watched news events of the year so far,” the press conference audience of 40 million actually was higher than Nielsen’s average for the inauguration, of 38 million viewers. The big caveat: Nielsen’s figure for the inaugural is an average over seven hours of coverage (in other words, a big spike for the swearing in is mitigated by the much lower viewership at other points in the day). And Nielsen’s count is of home viewing — meaning that all of those watching at work during daytime hours are not included.

On another note, much has been made of those who didn’t watch.

More Voices

  • The Lion King Broadway

    How 'The Lion King' Ushered in the Era of the Blockbuster on Broadway

    Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “ There has been almost knee jerk reaction to report anything that shows a change […]

  • Kevin Spacey Clarance Darrow Broadway

    Broadway Gets Serious About Sexual Harassment

    Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “ There has been almost knee jerk reaction to report anything that shows a change […]

  • Scrips Discovery Partnership

    A Merger Between Scripps and Discovery Could Be a Smart Fit

    Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “ There has been almost knee jerk reaction to report anything that shows a change […]

  • profiles theatre Sexual Harassment

    Sexual Harassment in the Theater: How Chicago Fought Back

    Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “ There has been almost knee jerk reaction to report anything that shows a change […]

  • TV Television problems Expenses Placeholder

    Netflix Has Secret Weapon in Hollywood's Multibillion-Dollar Arms Race

    Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “ There has been almost knee jerk reaction to report anything that shows a change […]

  • sweeney Todd Barrow Street Theatre

    Commercial Off Broadway Isn't Dead -- It's Turning Into Broadway

    Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “ There has been almost knee jerk reaction to report anything that shows a change […]

  • Edie Windsor Appreciation

    GLAAD President Reflects on Edie Windsor's Impact on LGBTQ Community

    Per my post on Obama’s press conference ratings, commenter Dave writes: “I guess “viewership dip” is one way to report it — “massive audience” would be another.  So would “one of the most watched news events of the year so far.” “ There has been almost knee jerk reaction to report anything that shows a change […]

More From Our Brands

Access exclusive content