You will be redirected back to your article in seconds

WGA East taps labor veteran

Ursula Lawrence named lead organizer of guild

Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer.

The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America.

WGA East exec director Lowell Peterson noted that the 4,000-member guild has ramped up its efforts over the past year, including hiring Justin Molito in September as director of organizing.

“He and the organizing department have met with hundreds of members and potential members, conducted in-depth research into particular employers and industry segments and mapped out several strategic campaigns,” Peterson said.

He noted the WGA East has signed 13 cable deals, including shows on Comedy Central, VH1, Here, Disney Channel, Nickelodeon, ESPN, MTV 2, Ion and the History Channel, plus deals for three made-for-new-media programs, seven low-budget feature films and five foreign-produced projects. The WGA East has four staffers and is also assisted by guild business agents.

More Biz

  • Disney-Fox Deal Casts Future of Fox

    Disney-Fox Deal Casts Future of Fox Studio Lot Into Doubt

    Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer. The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America. […]

  • Bob Iger Rupert Murdoch

    Disney-Fox Deal: How Secret, 'Smooth and Cordial' Negotiations Drove a Blockbuster Acquisition

    Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer. The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America. […]

  • Morgan Spurlock Sexual Misconduct

    Morgan Spurlock Steps Down From Production Company After Admitting to Sexual Misconduct

    Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer. The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America. […]

  • Consumer Watchdog Group Warns Against Disney-Fox

    Consumer Watchdog, Anti-Trust Experts Warn of Higher Prices From Disney-Fox Merger

    Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer. The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America. […]

  • Verve

    Verve Continues to Show Dominance in Spec Market Following Blacklist, Hitlist Unveilings

    Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer. The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America. […]

  • Sony's Tony Vinciquerra: Disney-Fox 'Creates Opportunities'

    Sony's Tony Vinciquerra: Disney-Fox 'Creates Opportunities'

    Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer. The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America. […]

  • What Disney Bought in the Fox

    What Disney Bought: A Billion-Dollar Breakdown of Assets

    Touting beefed-up organizing efforts, the WGA East has hired labor veteran Ursula Lawrence as its lead strategic organizer. The guild, which made the announcement Monday, noted that Lawrence has worked for the past years in organizing, including stints with the SEIU and as a field representative and internal organizer at the Directors Guild of America. […]

More From Our Brands

Access exclusive content