Swedish Television to draw 'Blood' on the Web

STOCKHOLM — Pubcaster Swedish Television will show HBO series on-demand online at SVT Play for 14 days after an episode has aired on SVT channels.

The service starts this week with “Little Britain USA” and the first season of “True Blood.” In November, “John AdamsĀ²” will be given the same treatment.

“Our goal is to offer the audience our total output at SVT Play. This deal with HBO is a very important step on the way there,” said SVT program manager Lena Glaser.

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