Florida-based content and network provider Olympusat has tapped former Lionsgate exec Arturo Chavez for the position of general manager of its Hispanic owned and operated networks. This will include Hispanic kid-targeted channel Sorpresa (Surprise), which Olympusat has recently purchased from Firestone/Juniper Content Corp.
Olympusat’s pack of 11 Spanish-language channels includes owned content channels Cine Mexicano, Gran Cine, Ultra Latino, Latele Novela and now, Sorpresa. Other channels in its Hispanic package include TV Colombia, La Familia Cosmovision, TV Chile, Cable Noticias, Momentum TV and TBN Enlace.
Based in Los Angeles, Chavez will focuse mainly on Cine Mexicano, Gran Cine and Sorpresa where he will be modifying their content and expanding their distribution nationwide.
Both Cine Mexicano and Sorpresa! reach more than 1 million cable subs while Gran Cine taps some 800,000.
“We hope to expand the distribution of our package to satellite providers eventually,” Chavez said.
Chavez was formerly the director of Lionsgate’s Latino division where he was responsible for the division’s product development, product management and schedule planning. He ankled in April after Lionsgate chose to focus on its core business as part of its cost-cutting measures.
Olympusat distributes more than 30 channels including Hispanic, faith-based and English niche networks. It was the first indie company to offer a package of Spanish-language networks in 2001.