PRS for Music ends six-month standoff
U.K. royalties collection society PRS for Music has negotiated a deal with YouTube that will allow the online video site to legally show artist videos, in return for payment to copyright owners.
The pact ends a six-month standoff between the two, during which time PRS for Music served YouTube with notices to take down hundreds of promo clips — effectively blocking premium musicvideos from the website. The deal is backdated to January, when YouTube’s previous license expired.
“It is important that those who are creating music — the writers and composers we represent — be rewarded when their works are used,” said Andrew Shaw, PRS for Music’s managing director of broadcast and online. “This is an achievement for songwriters, composers and the YouTube community alike and it reinforces the value of our members’ work.”
PRS for Music represents 60,000 songwriters, composers and music publishers.
YouTube’s director of video partnerships Patrick Walker said, “We are dedicated to establishing and fostering relationships that make YouTube a place where existing fans and new audiences can discover their favorite content — whatever it might be.”