Series to air on RTL2 again next year
Blighty may have passed, but German web RTL2 has renewed its license for a 10th season of “Big Brother” from Endemol Germany.The series will air in a daily primetime slot and run across a range of media platforms. “Big Brother” ran from July to December on RTL2, climbing more than 40% above the channel’s average market share. It’s the latest in a number of pickups for the format. Last week, CBS commissioned “Big Brother” for a 12th season in the U.S. to air in 2010. It became the Eye’s No. 1 entertainment show this summer, increasing its viewership by 7% over last year to an average of 7.1 million viewers across its three weekly installments. In Italy, this year’s ninth season of “Grande fratello” averaged 6.6 million viewers and a 29.2% market share, becoming the most successful in three years and beating Canale 5’s primetime share by more than 27%. The 10th season of “Grande Fratello” is due to launch in October. In Spain, an 11th season of “Gran hermano” bowed on Telecinco on Sept. 6 with a record 25.3% share and 3.5 million viewers, scoring 60% above the web’s daily average for the month. “Big Brother” launched for the first time this year in Israel, where it scored record ratings for broadcaster Keshet and has been commissioned for a second run, kicking off in October. A total of 28 “Big Brother” series are airing in 67 countries this year. However, the U.K.’s Channel 4 cancelled “Big Brother” last month after viewing figures slumped to 2 million for its 10th season. At its peak in 2002, the show attracted 8 million viewers.
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