Not one show or network dominated night

It was a lazy summer Sunday for the broadcast nets, which were closely bunched on a night when no one show or network dominated.

According to preliminary nationals from Nielsen, CBS’ “Big Brother” got off to a fairly good start — at least for a Sunday premiere. The summer stalwart averaged a 2.1 rating/7 share in adults 18-49 and 6.3 million viewers overall to win the 8 o’clock hour, a roughly 50% demo improvement in the timeslot for CBS vs. last week’s “Million Dollar Password.” It comes in as the lowest-rated season premiere for the show (which usually bows midweek), although it was on par with its Sunday premieres of recent seasons.

As is usually the case, “Big Brother” didn’t mesh well with the crime show that follows it, as “Cold Case” (1.3/4 in 18-49, 5.7 million viewers overall) was down a bit week to week even though it had a much bigger lead-in. Closing things out, new Friday drama “Flashpoint” put up solid numbers in its special off-night encore telecast (1.4/4 in 18-49, 5.7 million viewers overall).

NBC’s coverage of the “Miss Universe” pageant averaged a 2.0/6 in 18-49 and 6.6 million viewers overall from 9 to 11 p.m., easily leading its second hour. It was down about 20%, though, vs. its late May telecast of last year. Earlier in the night, an hourlong news special featuring CNBC’s Jim Kramer posted minuscule numbers (0.4/1, 1.7 million viewers overall), before the net bounced back some at 8 with a off-night repeat of “America’s Got Talent” (1.1/4 in 18-49, 4.3 million viewers overall).

Fox started slowly with an hour off “Til Death” repeats (0.9/3 in 18-49, 2.1 million viewers overall) but was more competitive the rest of the way with repeats of animated laffers “The Simpsons” (1.8/6 in 18-49, 4.0 million viewers overall), “King of the Hill” (1.8/5 in 18-49, 3.8 million viewers overall), “Family Guy” (2.2/6 in 18-49, 4.7 million viewers overall) and “American Dad” (1.9/5 in 18-49, 4.1 million viewers overall).

ABC led the night’s opening hour with a repeat of “America’s Funniest Home Videos” (1.6/6 in 18-49, 6.3 million viewers overall) and “Extreme Makeover: Home Edition” (1.7/5 in 18-49, 5.4 million viewers overall) but dropped off at 10 with a repeat of “Desperate Housewives” (1.0/3 in 18-49, 3.1 million viewers overall).

Preliminary 18-49 averages for the night: Fox, 1.6/5; ABC and CBS, 1.5/5; NBC, 1.4/4; Univision, 0.7/2; CW, 0.3/1.

In total viewers: CBS, 6.4 million; ABC, 5.0 million; NBC, 4.8 million; Fox, 3.5 million; Univision, 1.8 million; CW, 0.7 million.

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