“Mad Men”: Ratings headed in the right direction

This just in from AMC: The premiere telecast of "Mad Men’s" season two opener drew about 1.9 million viewers. That’s up from last summer’s preem, which drew 1.65 million viewers, and a big spike from the show’s first-season average of about 915,000 viewers per seg.

It’s not exactly gynormous growth, but the needle is moving in the right direction. And by AMC’s standard, these are triple-digit spikes. Variety‘s ratings guru Rick Kissell has all the details right here.

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