Jonas Bros.' telepic averages 8.9 mil viewers
Disney Channel was rocking on Friday night with a strong turnout for its latest made-for musical, “Camp Rock,” starring red-hot teen rockers the Jonas Brothers.“Camp Rock” averaged 8.9 million viewers from 8-10 p.m. That made “Camp Rock” Disney Channel”s second highest-rated original telepic ever behind last year’s “High School Musical 2.” It also made the basic cabler the most-watched network in its time period, against mostly repeat competish on the broadcast nets. Viewership of “Camp Rock” peaked in its final half-hour at nearly 10 million. Pic brought in 3.4 million viewers in the 9-14 tween demo and 3.5 million in the kid 6-11 demo, which indicates that there was a lot of family viewing of the telepic. During the past few weeks, Disney Channel gave a blizzard of promotion to the pic and the Jonas Brothers, who have their own Disney Channel series set to bow next year.
Want Entertainment News First? Sign up for Variety Alerts and Newsletters!