ABC’s ‘Wipeout’ stays strong

Audiences keep date with 'Teenager'

ABC may have a potent weapon to call on during the upcoming season, as obstacle-course reality series “Wipeout” held up nicely in its second outing.

Not faring as well Tuesday in their second segs, meanwhile, were the Alphabet’s “I Survived a Japanese Gameshow” and NBC’s “Celebrity Family Feud,” which both declined by 17% from their solid preems. Also on the busy night, ABC Family drew a record debut aud for its drama “The Secret Life of the American Teenager.”

As for “Wipeout,” Nielsen estimates that its second seg averaged a 3.6 rating/12 share in adults 18-49 and 9.46 million viewers overall — down just a tick from its excellent debut (3.7/12 in 18-49, 9.98m). This is all the more impressive since overall viewing among young adults Tuesday was down 4% week to week (likely due to it being a holiday sesh).

Again exhibiting strong appeal among various ages, “Wipeout” led its hour by 4 shares in those 12-34, by 5 shares in adults 18-49 and prevailed by 6 shares in the 25-54 demo. It was up vs. its premiere in men 18-49, teens 12-17 and kids 2-11.

Among the “Wipeout” victims were NBC’s “Celebrity Family Feud” (1.9/7 in 18-49, 6.89m), which declined by 17% from its premiere, and Fox’s “Moment of Truth” (1.8/6, 4.61m), which hit a series low after being preempted the previous week. “Feud” figures to be the kind of show whose ratings are somewhat dependent on the celebs competing; Tuesday’s teams included the families of Kathie Lee Gifford and Vincent Pastore.

Fox moved to the lead at 9 o’clock with the season’s penultimate episode of “Hell’s Kitchen” (3.7/11 in 18-49, 8.03m), which edged out “Wipeout” as the top draw on the night in 18-49 rating. NBC ran second with the first hour of “America’s Got Talent,” and ABC’s “I Survived a Japanese Gameshow” (2.6/7 in 18-49, 6.31m) placed third, declining 17% from its premiere.

“Talent,” which averaged a 3.3/10 in 18-49 and 12.04 million viewers overall for its two hours, was up week to week and surged to the lead at 10 o’clock; it was the night’s most-watched program overall. Running second in the 10 p.m. hour was ABC’s short-run newsmag “Primetime: The Outsiders” (2.0/6, 5.68m), which slid by 20% from its week-earlier premiere.

CBS wasn’t much of a factor on the night with its crime lineup of an “NCIS” repeat (1.3/4 in 18-49, 8.00m), original “48 Hours Mystery” (1.7/5, 7.59m) and repeat “Without a Trace” (1.5/5, 6.66m).

Over at ABC Family, “The Secret Life of the American Teenager” averaged a 0.9/3 in 18-49 and 2.82 million viewers in its debut Tuesday — the largest aud to date for a series preem on the cabler and the biggest crowd on cable during the 8 o’clock hour.

It scored big with its target aud of young females, registering a 6.5/24 in female teens and a 3.1/11 in femmes 12-34, where it edged “Wipeout” (3.0/10) for the timeslot lead.

The controversial “Teenager,” whose main character is a 15-year-old girl who gets pregnant on the night she loses her virginity, also set network bests for a premiering show in several key demos. The only episode of any ABC Family series to draw more viewers was the first-season finale of “Kyle XY,” which drew 2.98 million in August 2006.

(John Dempsey contributed to this report.)

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Scene News from Variety