Exec replaces the recently departed Maynard
CBS has tapped Jennifer Bresnan to replace the Eye’s recently departed reality chief, Ghen Maynard.
Bresnan had already emerged as a leading candidate for the gig (Daily Variety, Aug. 11). She segues from the CW, where Bresnan had headed the netlet’s alternative development, reporting to Maynard.
Maynard exited CBS last week, converting his executive deal into a producer pact at the Eye.
Bresnan isn’t filling the exact same job as Maynard, who worked for the CBS Paramount Network TV Entertainment Group (giving him oversight of alternative for both CBS and the CW) and handled new media content as well as alternative. Bresnan will be stationed at CBS Entertainment and won’t have any involvement with her old CW stomping grounds.
Bresnan will report to CBS Entertainment prexy Nina Tassler. She’ll oversee reality development and handle the Eye’s veteran unscripted series, including “Survivor,” “The Amazing Race” and “Big Brother.”
“Jen’s background in developing and producing reality programming is incredibly diverse, her relationships in the creative community run very deep,” Tassler said.
CW is expected to replace Bresnan with a new alternative exec who will report to netlet entertainment prexy Dawn Ostroff.
Bresnan joined the CW in August 2006, working on series including “America’s Next Top Model” and “Beauty and the Geek.” She also developed the upcoming entries “Stylista” and “13: Fear Is Real.”
Before that, she worked on a wide variety of series, serving as a producer on the first season of “American Idol” and a supervising producer on “The Apprentice: Martha Stewart.” She also worked as a co-exec producer on “The Swan.”
Earlier, Bresnan produced episodes of VH1’s “Behind the Music.”