Comedy Impact Report '08: Tube Titans
The guys who nursed low-budget laffer “It’s Always Sunny in Philadelphia” to a hit don’t want to be saddled by earth bound projects.
Glenn Howerton, Rob McElhenney and Charlie Day are now producing “Boldly Going Nowhere,” about the mundane world of a spaceship captain when he’s not on a mission.
“It takes a lot of cues from ‘Star Trek’ and from ‘Sunny,'” Day explains.
“Boldly” will most likely launch around March on Fox, which gives it a chance to dodge the cutthroat competition of fall. “Our feeling is we don’t want to cater to network audiences,” McElhenney says. “We want to bring our brand of humor to them.”
“Sunny” arrived under the radar at FX, starting with seven episodes in August 2005 and built a cult following. Repeat episodes have become big hits on Hulu.com, and while the show’s core aud has always been college-age viewers, others are tuning in as well.
According to Day, “While I don’t think we’re going to be the biggest hit among grandmas, I don’t think it’s only young people watching the show.”