Prague left smarting from image pains

Cultural funding cuts come under local fire

Supermodels, classical strings and champagne on the castle steps — it’s an image many cities would kill for.

But in Prague, where the local intelligentsia are still smarting from cuts in cultural funding, the city’s new $500,000 TV spot — starring Petra Nemcova and ex-Miss World Tatana Kucharova — is a sore spot.

“The vision that the city councilors have is for Prague is this la-dee-da Disneyland with girls on balconies and Mozart music,” says Steven Gove, founder of the Prague Fringe Festival, which was informed in March it would be getting zero financial support from Town Hall. City Councilor Milan Richter, who commissioned the ad and is dating Kucharova (he insists she did the ad gratis) also has come under fire for doling out the city’s theater funding based on ticket sales.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More News from Variety