Is Italy underselling its permits for shooting at ancient monuments?
The country’s leading financial daily Il Sole 24 Ore thinks “si.”
In a front-page story, the paper cites the mere $80,000 reportedly paid by Sony in June to shoot “Angels & Demons” for a two-day period in the former Royal Palace in Caserta, a World Heritage Site.
Il Sole also cites the $315,000 Fox was charged to rent the Rome Colosseum for Doug Liman‘s “Jumper,” comparing that sum with the $1.5 million Sony paid French authorities required to rent the Louvre for just one night on “The Da Vinci Code.”
Italy’s permit prices have been frozen since 1994, when the Culture Ministry decided to open up national treasures to film crews.
Since then, however, the rise of the Euro and rampant inflation have doubled the cost of real estate rentals, as well as sent bread, pasta, wine and gas prices soaring. In fact, renting monuments may be the only deal left in Italy.