Rob Ashford treks to ‘Shrek’

Director-choreographer to consult on 'Musical'

Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle.

Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering.

Ashford, the choreographer (“Curtains,” “Thoroughly Modern Millie”) who also has begun helming (“Parade” in London), will join a “Shrek” team that includes director Jason Moore (“Avenue Q”) and newcomer choreographer Josh Prince. Ashford had been skedded to direct and choreograph an upcoming Broadway revival of “Brigadoon,” but that production has been postponed.

Now in previews at the 5th Avenue Theater, “Shrek” opens Sept. 10. Last week, the production grossed around $830,000 of a $1.03 million potential.

Production opens in Gotham at the Broadway Theater Dec. 14.

More Legit

  • RWS Entertainment Group Marquee Holland America

    RWS Entertainment Launches Theatrical Development Department (EXCLUSIVE)

    Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle. Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering. Ashford, the choreographer (“Curtains,” […]

  • John Lithgow Stories By Heart

    Broadway Review: 'John Lithgow: Stories by Heart'

    Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle. Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering. Ashford, the choreographer (“Curtains,” […]

  • Lin-Manuel Miranda

    Lin-Manuel Miranda to Receive Monte Cristo Award (EXCLUSIVE)

    Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle. Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering. Ashford, the choreographer (“Curtains,” […]

  • Allan-Corduner Murder on the Orient Express

    'Crazy,' 'Murder' and More on Playwright Ken Ludwig's Packed Plate

    Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle. Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering. Ashford, the choreographer (“Curtains,” […]

  • Stephen Adly Guirgis

    Stagecraft Podcast: Stephen Adly Guirgis Talks Writing, Acting and 'The Get Down'

    Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle. Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering. Ashford, the choreographer (“Curtains,” […]

  • Mankind review

    Off Broadway Review: Speculative Satire 'Mankind'

    Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle. Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering. Ashford, the choreographer (“Curtains,” […]

  • Farinelli and the King Broadway

    Broadway Box Office: Sales Down 35% in January Chill

    Director-choreographer Rob Ashford has been brought aboard as an unbilled consultant on “Shrek the Musical,” which is playing its tryout run in Seattle. Musical adaptation of the 2001 pic (and the William Steig book) is the first legit outing for DreamWorks Animation, which initiates a theatrical producing arm with the offering. Ashford, the choreographer (“Curtains,” […]

More From Our Brands

Access exclusive content