BAFTA generates low ratings

Awards ceremony marred by sound problems

The BBC’s telecast of the BAFTA film awards, marred by sound problems in the opening minutes, failed to generate big ratings.

Despite a big contingent of Hollywood stars at the ceremony, BBC1’s coverage of the kudos managed to attract only 3.5 million viewers — a 14.2% share — in the first hour of proceedings. (Last year’s awards drew 3.9 million.)

Some 2.9 million watched the second leg of the ceremony, down from last year’s 3.4 million.

The opening minutes of the telecast, produced by Whizzkid Entertainment for the BBC, was noticeable for poor sound quality. The night’s host, British chatshow presenter Jonathan Ross, struggled against a pronounced echo that took several minutes to resolve.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Film News from Variety

Loading