Sony shakes up distribution arm

Studio promotes Rory Bruer, Mark Zucker

Sony Pictures has upped Rory Bruer to prexy of worldwide distribution in a move that puts him in charge of international operations as well as domestic distribution, which he has headed since 2002.

In turn, Sony Pictures Releasing Intl. prexy of distrib Mark Zucker has been given the new title of SPRI prexy.

He will work closely with and report to Bruer, instead of to Sony chairman of worldwide marketing and distribution Jeff Blake.

Bruer, who will continue to report to Blake, becomes the first major studio distribution topper to be put in charge of both domestic and international.

“Sony was among the first studios to globalize its marketing division, and I have long believed that by taking the next step and unifying our distribution operation under one roof worldwide, we could be even more efficient and productive,” Blake said.

Sony’s 2009 slate includes “The Pink Panther 2,” Tom Hanks topliner “Angels and Demons,” Roland Emmerich’s “2012,” Denzel Washington-John Travolta starrer “The Taking of Pelham 123” and Meryl Streep-Amy Adams starrer “Julie and Julia.”

Bruer has been with Sony and its related companies for more than 25 years, including as exec VP of Sony Pictures Releasing and VP for the Western division. He previously worked eight years at Columbia, and before that, nine years at TriStar.

He is chair of the Will Rogers Motion Picture Pioneers Foundation.

Zucker joined Columbia Pictures in 1984 as VP of marketing and distribution for TriStar Pictures. In the latter half of the 1990s, he was exec VP of domestic distribution before being named exec VP of worldwide distribution.

From 2001-06, he served as exec VP of Sony Pictures Releasing Intl.

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