French unit acquires rights to toon

Paris-based shingle Mediatoon Intl. Distribution, has acquired intl. rights to 52 episodes of “The Garfield Show,” a TV animated series based on the popular “Garfield” comic strip about the lazy, highly opinionated and sarcastic cat.

Budgeted at e8 million ($12.7 million) and helmed by Philippe Vidal, the first four episodes will be unveiled at the Mipcom TV mart, which runs Oct. 13-17 in Cannes. The series will be completed in May.

American cartoonist Jim Davis, who created the comic strip 30 years ago, is executive producer.

“This cartoon character is grounded in American popular culture,” said series producer Robert Rea. “But we bring the French touch to it. After all, Garfield is a rebel.”

The show has already been sold to the Cartoon Network for certain territories, France’s France 3 and Europe’s Boomerang.

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