Media company completes purchase of gamer
Peter Guber’s new-media venture Mandalay Media has completed its acquisition of Twistbox Entertainment, a provider of games and other content to mobile devices.Financial terms of the deal, first announced in January, were not disclosed. Sherman Oaks, Calif.-based Twistbox will be the foundation of Mandalay Media’s mobile and interactive offerings, the company said. Twistbox has deals with more than 100 operators in over 40 countries for which it provides games, WAP sites and mobile TV channels. The current senior management team will remain in place, with Ian Aaron serving as Twistbox’s CEO. “Twistbox is our first acquisition and an important step towards establishing Mandalay Media as a global digital media company,” said Bruce Stein, Mandalay Media’s chief operating officer. “We are aggressively pursuing other new-media opportunities at the intersection of digital media, casual gaming and content commercialization that can leverage Twistbox’s global distribution footprint, content publishing platforms and mobile games development capabilities.” Twistbox is venture backed by Spark Capital and ValueAct Capital and has raised at least $32 million in venture funding.
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