IMDB is getting some mojo at the B.O.
Amazon-owned film credits database has acquired Box Office Mojo, the popular website that tracks film grosses. Terms of the deal were not disclosed, indicating it’s not financially significant for the online retailer’s earnings.
Purchase should enhance the relatively sparse box office data on the ultra-popular IMDB. Amazon may also integrate some of IMDB’s data onto the Box Office Mojo site.
Acquisition closed during the third quarter ending Sept. 30. Box Office Mojo continues to operate from its Los Angeles office where it is run by Brandon Gray and Sean Saulsbury.
Box Office Mojo was founded in 1999. As it’s grown in popularity among Hollywood professionals and movie fans, it’s frequently been rumored as an acquisition target for numerous media companies.