HIT hatches Aardman pact

Company seals deal for 'Timmy Time'

HIT Entertainment has sealed a deal with Aardman Animations to rep consumer licensing for the new preschool entry “Timmy Time” in North America.

HIT already handles consumer products rights for Aardman franchises, including “Wallace & Gromit” and “Shaun the Sheep.” “Timmy Time” bows on Playhouse Disney in the U.S. in early 2009.

Also, HIT has sealed a deal with Aardman to handle the themed attractions business worldwide for “Wallace & Gromit,” “Shaun the Sheep” and “Timmy Time.” HIT plans to announce the first Aardman attraction shortly.

Both deals were set to be announced today at the children’s licensing show in New York.

HIT’s portfolio includes “Thomas & Friends,” “Barney,” “Bob the Builder,” “Pingu” and “Angelina Ballerina.”

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Digital News from Variety