Ubisoft’s topper is in a unique position among videogame CEOs — not quite at the scale that he’s making huge acquisitions and managing a horde of brands, but not so small as to be fending off acquirers struggling for scale.Instead, with a stable franchise of Tom Clancy-branded games and the multimillion-unit launch of “Assassin’s Creed,” Ubisoft managed to compete with the big boys in its own way. Under Guillemot’s guidance, the French publisher made a groundbreaking new deal giving Ubisoft full multimedia rights to most of the Clancy brands and secured $384 million in Canadian subsidies for its Montreal studio, allowing the company to expand into digital animation. “It’s a key skill for us to have if we’re going to take full advantage of the next-gen consoles,” he explains.
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