U.K. theater co. praises digital expansion

LONDON — U.K. exhib Cineworld delivered a solid trading update Friday ahead of the publication of its preliminary annual results for 2007 on March 18.

The opening of a new cinema in Oxfordshire, robust performances across the U.K. box office during 2007 and the announcement of a deal to bring 3-D technology to some of Cineworld’s sites resulted in the group — which has 758 screens across the U.K. — to 23.7% in 2007, up slightly from 23.5% the previous year. Admissions at its existing sites grew by 4.8%.

Further expansion into the digital arena — the group claims to boast the largest digital estate of any cinema operator in the U.K. — as well as new sites, including a 12-screen plex in High Wycombe and five-screen site in Haverhill, should see increased growth, according to a statement.

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