TV Tokyo expands reach

Network sets plan in time for analog switch

TV Tokyo, the smallest of Japan’s five webs, plans to expand its reach into Miyagi, Shizuoka, Kyoto and Hiroshima by the time Japan completes the switch from analog to digital broadcasting in 2011, TV Tokyo prexy Sadahiko Sugaya announced at a press conference Thursday.

The web currently has six stations, including ones in Tokyo, Osaka, Aichi and Hokkaido that reach viewers in 13 of Japan’s 47 prefectures. Sugaya said the web is still studying whether to build a new station in Shizuoka — a prefecture near the Tokyo metro area whose best known landmark is Mt. Fuji — or expand the range of its Aichi station to reach Shizuoka viewers.

It is planning to build stations in Hiroshima and Miyagi prefectures, while moving its Osaka broadcasting tower to reach nearby Kyoto and Kobe. The cost of building new stations will be in the Y3 billion to Y5 billion ($24.7 million to $41.3 million) range, which TV Tokyo will raise from its parent company, Nihon Keizai Shimbun, and regional corporate investors. The web will also apply to the Ministry of Internal Affairs and Communications for licenses for the new stations.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety

Loading