Seminar schedule

NATPE 2007


NATPE Mobile++
9 a.m.-6 p.m., Ballroom H/G

An all-day event analyzing the rapid evolution occurring in the digital media industry, its impact on the traditional media industry and the many lucrative business opportunities it presents.

4th Annual Brandon Tartikoff Legacy Awards
6-7:30 p.m., Ballroom F

Named in honor of one of the medium’s greatest programmers, the awards recognize a select group of television professionals who exhibit extraordinary passion, leadership, independence and vision. Honorees: Stephen J. Cannell, writer-producer & chairman of Cannell Studios; Harry Friedman, executive producer, “Wheel of Fortune” and “Jeopardy”; Bonnie Hammer, president, USA Network and Sci Fi Channel; Anthony E. Zuiker, creator of “CSI: Crime Scene Investigation” and “CSI:NY” and co-creator of “CSI: Miami”


Think Tank: Opening Remarks
8:30-8:45 a.m., Ballroom K

Speakers: Emerson Coleman, VP of programming, Hearst-Argyle Television; Stephen J. Davis, president, mobile and online media, InfoSpace; Rick Feldman, president-CEO, NATPE

Think Tank: Keynote Address: Chris Anderson, Editor in Chief, Wired Magazine
8:45-9:15 a.m., Ballroom K

Author of “The Long Tail” and considered one of the most knowledgeable and articulate voices at the center of the new economy, Anderson will offer his vision for the future of the magazine and new efficiencies of distribution, manufacturing and marketing.

Think Tank: Panel Discussion of The Long Tail
9:15-10 a.m., Ballroom K

A further examination of the markets that lie outside the reach of the physical retailer. Moderator: Jack Myers, editor-publisher, Jack Myers Media Business Report &, Myers Reports. Panelists: Chris Anderson, editor in chief, Wired Magazine; Robert Broder, vice chairman, ICM; , president, USA Network and Sci Fi Channel; Jordan Levin, partner, Generate; Jonathan Miller, former chairman-CEO, AOL

Presentation Theater: How to Create, Build and Measure New Advertising Models Arising from the Media Marketplace
10:30-11:30 a.m., Ballroom I

Panelists discuss the notion that the advertising industry has embarked on a shift away from its traditional business model to performance-based economic models (including those related to user-generated content). Moderator: Deborah Bothun, U.S. entertainment and media advisory leader, PricewaterhouseCoopers. Panelists: Carla Hendra, co-CEO, Ogilvy North America; Cathy Hetzel, senior VP of OnDemand Essentials, Rentrak; Jordan Hoffner, head of news and premium content partnerships, Google Video; Ryan O’Hara, president, TV Guide Channel; Shawn Strickland, VP of FiOS TV product management, Verizon Communications

Chat With Tony DiSanto, MTV Networks
10:30-11:15 a.m., Reef F

A discussion with the MTV series development/animation executive vice president and MTV2/MTV Networks international programming head. Host: Marc Berman, senior editor, Mediaweek

Insight Arena: One on One with Dick Wolf and Bill Carter
11-11:45 a.m., Ballroom H

New York Times columnist Carter will be on hand to uncover the motivation behind master TV storyteller and businessman Wolf.

Content Is the Connection: The New Matrix — Increasing Content Value Across Multiple Platforms
11:30 a.m.-1:45 p.m., Ballroom F

A panel of ad agency, network and broadband professionals discusses how industry execs can plan media buying in the future, given all the media options being presented. Moderator: J. Max Robins, editor in chief, Broadcasting & Cable/Multichannel News Panelists: Larry Blasius, exec VP/director of negotiations, MAGNA Global; John Garland, COO, JWT New York; Stacey Lynn Koerner, president, the Consumer Experience Practice, Interpublic

Presentation Theater: IPTV: Lessons Learned From Global Rollouts and Implications for the U.S.
11:45 a.m.-12:45 p.m., Ballroom I

Insights into how IPTV has achieved success overseas and foreshadows coming challenges for the United States market. Moderator: Marcel Fenez, Asia Pacific leader, entertainment & media practice, PricewaterhouseCoopers Panelists: Shari Barnett, director, media services, Microsoft TV; Bart Becks, CEO, Belgacom Skynet; Karl Spangenberg, VP of integrated advertising, AT&T

Chat With Daniela Matei, SBS Broadcasting
Noon-12:45 p.m., Reef F

The VP of production for SBS Broadcasting-Netherlands discusses programming multiple channels in a market, development, co-productions, creative solutions, content trends and challenges. Moderator: Elizabeth Guider, editor at large, Variety

Insight Arena: TV Stations Fight Back
12:30-1:30 p.m., Ballroom H

Though the TV station business is mature and growth can’t be what it was 20 years ago, there is good news to be had. This panel will discuss station affiliate relations, measurement and advertising issues, syndication, local programming, FCC restrictions and new opportunities to monetize content in the digital world. Moderator: Melissa Grego, managing editor, TelevisionWeek. Panelists: Tom Kane, president-CEO, CBS Television Stations; Ibra Morales, president, Telemundo; William Peterson, senior VP, Television Station Group, Scripps; John Reardon, president-CEO, Tribune Broadcasting; Steve Schwaid, senior VP, news & programming, NBC

Think Tank: Shoot Out!
1-2 p.m., Ballroom K

Two Hollywood icons offer an international perspective on the industry’s changing landscape as they converse with entertainment giants. Hosts: Peter Bart, editor-in-chief, Variety; Peter Guber, chairman-CEO, Mandalay Entertainment. Speaker: Harry Sloan, chairman-CEO, MGM. Panelist: Jon Feltheimer, CEO, Lionsgate

Presentation Theater: The Currency of Content
2-3 p.m., Ballroom I

How best to quantify, monetize and harness ever more personalized and divergent content delivery? Moderator: Michael Kassan, principal, Media Link. Panelists: Jeff Bell, corporate VP of global marketing, Microsoft; Daryl Evans, VP, advertising and marketing communications Cingular Wireless; Cecile Frot-Coutaz, CEO, FremantleMedia North America; Laura Lang, president, Digitas; Alan Rutherford, VP, global media, Unilever U.S.; David Stable, vice chairman-COO, Wunderman; Karl Spangenberg, VP of integrated advertising, AT&T

Insight Arena: Lights, Camera, Lawsuit, Season 5
2:30-3:30 p.m., Ballroom H

Lawsuits for libel, slander, invasion of
privacy, commercial misappropriation,
copyright infringement and misappropriation of ideas abound. A panel of media law experts share their tips and advice on how to avoid and limit claims. Moderator: Russell Hickey, claims counsel, Media/ Professional Insurance. Panelists: Lincoln Bandlow, partner, Leopold, Petrich & Smith; Michael Donaldson, entertainment lawyer, Donaldson & Hart; Joel Weiner, partner, Katten Muchin Rosenman

Think Tank: Alternative Reality: Does Primetime Still Matter?
3-4 p.m., Ballroom K

Many of the leading producers in the alternative and reality genre are spending more of their time developing and producing for cable, broadband and other platforms. Why? Moderator: Michael Davies, president-CEO, Embassy Row. Panelists: Cris Abrego, executive producer, “Flavor of Love,” 51 Minds Entertainment; Michael Camacho, packaging agent and head of alternative television, CAA; David Katz, former head of Yahoo! Studios and Yahoo! Sports; Mort Marcus, co-president, Debmar-Mercury; Andrea Wong, executive VP, alternative programming, specials & latenight, ABC

Presentation Theater: CNET: The New Technologies That Will Change Your Business
3:30-4:30 p.m., Ballroom I

CNET editor Brian Cooley walks through the biggest technologies and products coming out of the 2007 Consumer Electronics Show and discusses how they’ll affect the television market.

Insight Arena: Alternative Upfronts I: Advertisers as Program Partners: Joint Creativity in a Viral Video World
4-5 p.m., Ballroom H

Programming and ad
vertising partnerships have intensified, lines further blurring through user-generated content. Advertisers and producers share their view from the front lines. Moderator: Allison Dollar, CEO, ITA – Interactive Television Alliance. Panelists: Jim Canella, national director of corporate partnerships, House of Blues Entertainment; Jeff Minsky, director of emerging media platforms, OMD Digital; Rod Nenner, VP of marketing & national brand sponsorship, Washington Redskins; , Bob Shallow, VP-GM, TV Guide

Think Tank: Anatomy of a Hit: ‘Heroes’
4:30-5:30 p.m., Ballroom K

Creator and executive producer Tim Kringe tells how he fleshed out his skeleton of an idea into development, production and airing on NBC, where it has become a hit. Moderator: Tony Potts, co-anchor/correspondent, “Access Hollywood.” Panelists: Jeph Loeb, co-executive producer, “Heroes,” NBC Universal; Angela Bromstad, president, NBC Universal Television Studio; Tim Kring, creator-executive producer, “Heroes”

Presentation Theater: Engaging for Insight: Putting the Power of Fan Cultures to Work for You
5-6 p.m., Ballroom I

How can fans of your television show help you to build a lasting franchise? How should advertisers engage with fans in social networks and user-generated environments that neither disrupt nor disrespect the fan relationship? Moderator: Stacey Lynn Koerner, president, the Consumer Experience Practice, Interpublic Group of Cos. Panelists: Larry Lieberman, chief marketing officer, Virgin Comics; Lydia Loizides, VP, media & technology analytics, the Consumer Experience Practice, Interpublic Group of Cos.; Baba Shetty, exec VP-director of media & interactive, Hill Holiday; Jim Turner, VP, digital media, A&E Television Networks

Insight Arena: Alternative Upfronts II: Technology as Distribution Partners: Next Generation Programming Delivered
5:15-6:15 p.m., Ballroom H
Panel will discuss how newer and alternative forms of distribution (broadband, mobile) will integrate with existing cable, satellite and broadcast platforms. Moderator: Ben Mendelson, president, ITA – Interactive Television Alliance. Panelists: Patricia Karpas, VP-G.M., AOL Television Ventures; Dennis Quinn, exec VP, TBS; Laurence Smith, COO, Archos; Blair Westlake, corporate VP, media & entertainment Group, Microsoft; Dan York, exec VP, programming, AT&T


Coffee With Ted Harbert, Comcast Entertainment Group
8-8:45 a.m., Ballroom H

The new president and CEO of Comcast Entertainment offers his take on everything from consolidation to the animated series spinoff of Mel Brooks’ comedy film “Spaceballs.” Moderator: Andrew Wallenstein, co-host, “Square Off” and digital media and TV features editor, Hollywood Reporter

Presentation Theater: Getting to Know GenX-Next
9-10 a.m., Ballroom I

A chance to learn how the most wired, engaged and media-savvy generation of consumers experiences media content.
Moderator: Brian Seth Hurst, governor, Academy of TV Arts & Sciences/CEO, the Opportunity Management Co. Panelists: Ryanne Hodson, vlogger,,

International Session: Current TV Developments in China and the U.S.
9 a.m.-12:30 p.m., Reef F

A session (preceded by continental breakfast) designed for delegates interested in the programming, economic and technological dynamics of Chinese and U.S. TV markets. Host: Grace Ip, president, Neutral Distributing Services. Speakers: Chunli Cheng, director general, marketing, China Intl. TV Corp.; Ted Lai, VP, international television, Warner Bros. Intl. Television Distribution; Liang Lu, deputy director, Sichuan TV Festival Office; Chunguang Lu, exec VP, China Intl. TV Corp.; Peter Winkler, global marketing director, entertainment & media practice, PricewaterhouseCoopers

Think Tank: Perspectives From the U.K.
9:30-10:30 a.m., Ballroom K

This seminar explores how issues being dealt with in the U.S. are playing out in the U.K., including fractionalized markets, interactivity and the digital world. Moderator: David Jenkinson, editor in chief/managing director, C21 Media. Panelists: James Baker, managing director, networked media, BSkyB; David Ellender, CEO, FremantleMedia Enterprises; Paul Jackson, director of entertainment & comedy, ITV; Caryn Mandabach, principal, Caryn Mandabach Prods.

Insight Arena: Who Wants to Be an Online Millionaire?
9:30-11a.m., Ballroom H

Each panelist represents a station or broadcast group with a local TV station Web site raking in more than $1 million in local ad sales — they will show you how your site might do the same. Moderator: Gary Gannaway, president-CEO, WorldNow. Panelists: Christine Distadio, senior VP of marketing and new media, New York Times Broadcast Media Group; Paul King, corporate Internet director, Raycom Media; Bob Singer, general sales manager, KOIN-TV/KOIN-DT

Presentation Theater: Digital 2.01
10:30-11:30 a.m., Ballroom I

Panel offers an overview of the next generation of online and mobile services. How will paradigms and business models shift? What’s the future of user-generated content, blogging and mobile video? Moderator: Ted Cohen, managing partner, TAG Strategic & MEF Americas and chairman, TAG Strategic. Panelists: Steve Canepa, VP, global media and entertainment industry, IBM; Nick DeMartino, senior VP, media & technology, AFI; Michael Downing, co-founder/CEO/chairman, GoFish; Lori H. Schwartz, senior VP-director, Interpublic Emerging Media Lab; Dmitry Shapiro, CEO, Veoh Networks

Think Tank: Online Video: Real and Spectacular
11 a.m.-noon, Ballroom K

Big media companies and upstart video sites are angling for online video advertising dollars and aiming to make money through a variety of business models — syndication, download and ad-supported streaming. Moderator: Daisy Whitney, new media reporter, TelevisionWeek. Panelists: Jeremy Allaire, chairman & CEO, Brightcove; Kevin Conroy, senior VP, marketing, AOL; Kevin Donahue, VP of content, YouTube; Michael Steib, G.M., strategic ventures, NBC Universal Domestic Television Distribution

Presentation Theater: Broadband Video — Making It Real
Noon-1 p.m., Ballroom I

Panel will sort out the opportunities and the challenges of succeeding with broadband video. All relevant aspects of the topic will be covered: advertising, user-generated video, publishing platforms and online distribution. Moderator: Will Richmond, president-founder, Broadband Directions. Panelists: Albert Cheng, executive VP of digital media, Disney ABC Television Group; Christine Peterson, engagement specialist and associate media director, Carat Fusion; Robert Petty, CEO-chairman, ROO Group; ,Steven Starr founder-CEO,; Carolyn Wall, president, Narrowstep North America

Think Tank: ‘Square Off’
12:30-1:30 p.m., Ballroom K

The hosts of “Square Off” will ask producers of “Lost” and other programs about their series and how the helmer of a leading independent production/distribution company addresses worldwide intellectual property rights. Hosts: Brian Lowry, co-host, “Square Off” and media columnist/chief TV critic, Variety; Andrew Wallenstein, co-host, “Square Off” and digital media and TV features editor, the Hollywood Reporter. Speakers: Carlton Cuse and Damon Lindelof, executive producers, “Lost.” Panelist: Ben Silverman, exec producer-CEO, Reveille

Insight Arena: Telenovelas Around the World
1-2 p.m., Ballroom H

Hear from top programmers and telenovela producers on current trends and opportunities as they discuss what it takes to successfully adapt the format for local markets and gain viewer loyalty. Moderator: Anna Carugati, exec VP-group editorial director, World Screen. Panelists: Celina Amadeo, exec VP, Dori Media Group; Tim Horan, exec VP of business development and international relations, AMEDIA; ,Joanna Szybist research and client services manager, Mediametrie/Eurodata TV

Chat With Elise Doganieri, ‘The Amazing Race’
1:30-2:15 p.m., Reef F

This hands-on co-executive pr
oducer discusses how you create award-winning programming that consistently beats the competition. Moderator: Marc Berman, senior editor, Mediaweek. Speaker: Elise Doganieri, co-creator, co-executive producer, “The Amazing Race”

Presentation Theater: Case Study: NextGen Platforms Catch Up With ‘Battlestar Galactica’
2-3 p.m., Ballroom I

Find out how online content affects showbiz from development and production to audience and advertising. Moderator: Brian Lowry, co-host, “Square Off” and media columnist/chief TV critic, Variety. Panelists: David Eick, executive producer, Sci Fi Channel; Craig Engler, senior VP, NBC Universal; David Howe, exec VP & G.M., Sci Fi Channel; Erik Storey, VP, original programming, Sci Fi Channel

Insight Arena: Is There a Pot of Gold? New Opportunities, New
Developments in the U.K.
2:30-3:30 p.m., Ballroom H

Following negotiations by the U.K. producers’ association PACT, the 2003 Communications Act gave indies control of their rights. This session will look at the growth of the sector, content development for both traditional and emerging media platforms, together with opportunities for different business models and new revenue streams. Host: Graham Benson, former chairman, PACT, current member PACT Export Policy Group and chairman/CEO, Blue Heaven Prods. Moderator: Holly Pye, head of television U.K., William Morris Agency. Panelists: Wayne Garvie, director of content & production, BBC Worldwide – U.K.; Nick Southgate, creative director, Ricochet; Christina Willoughby, head of international sales & co-productions, Channel Four Intl.; Andrew Zein, managing director, Tiger Aspect Prods.

Chat With Joe Michaels, Microsoft Corp.
2:45-3:30 p.m., Reef F

Charged with the ramp-up of strategic growth in entertainment-related partnerships for MSN and its customers, Michaels sheds light on how this world leader delivers compelling programmed content experiences to consumers. Moderator: Ross Crystal, host, Showbiz Express, entertainment editor KFWB/CBS and president, CrystalVision Media Speaker: Joe Michaels, director, MSN business development

Think Tank: Studios Place Their Bets: Is It All or Nothing?
3-4 p.m., Ballroom K

TV studios face escalating budgets, piracy problems, union desires, advertising declines and the uncertain future of new media, the growth of which threatens to undermine traditional businesses, and studios must decide how to best take advantage of the new opportunities presented. Moderator: J. Max Robins, editor in chief, Broadcasting & Cable/Multichannel News. Panelists: Marc Graboff, West Coast president, NBC Universal Television; Gary Newman, president, Fox Entertainment Group; Mark Pedowitz, president, Touchstone Television; Bruce Rosenblum, president, Warner Bros. Television Group

Presentation Theater: Creating for a Multiplatform World
3:30-4:30 p.m., Ballroom I

A look at the ways in which entertainment has been created for online and mobile platforms and how it differs from mainstream TV and movie production — how the medium is affecting the creative process and vice versa. Moderator: Rafat Ali, editor-publisher, Panelists: Simon Assaad, co-CEO,; George Kliavkoff, chief digital officer, NBC Universal; Lydia Loizides, VP, media & technology analytics, the Consumer Experience Practice, Interpublic Group of Cos.; Gregg Spiridellis, co-founder, JibJab Media

Networking Reception Following PACT Session
3:30-4:30 p.m., Ballroom F

Join producers from the U.K. for networking and a chance to compare notes on the latest production challenges and innovations.

Insight Arena: World Roundup of Buyers
4-5 p.m., Ballroom H

International buyers from leading channels in Latin America, Europe and Canada give an overview of what programs, genres and deal structures are the most popular in those territories. Moderator: Anna Carugati, executive VP-group editorial director, WSN Inc., World Screen. Panelists: David Chu, senior VP, programming & production, ImaginAsian TV; Patrice Courtaban, COO, TV 5 USA; Dheeraj Kapuria, CEO-international, ZEE TV USA; Michael Murphy, founder-director of programming, Channel 6, Ireland

Think Tank: How We Got Here: The GameShow From ‘I’ve Got a Secret’ to ‘Deal or No Deal’
4:30-6 p.m., Ballroom K

A panel including Merv Griffin deconstructs the evolution of the TV game show. Moderators: Mark Itkin, exec VP, worldwide co-head of television, William Morris Agency; Bruce David Klein, president & executive producer, Atlas Media. Panelists: Bob Boden, VP of programming, Fox Reality, Fox Cable Networks; Michael Davies, president-CEO, Embassy Row; Merv Griffin, TV gameshow creator, executive producer and host, Merv Griffin Entertainment; Scott St. John, executive producer, “Deal or No Deal,” “1 vs 100,” Endemol; Bob Stewart, founder, Bob Stewart Prods.

Presentation Theater: The Devilish Details of Digital Distribution
5-6 p.m., Ballroom I

As broadcast and cable networks explore nontraditional opportunities to derive revenue from their content, there are online portals and channels plus portable devices that are looking to move beyond their core businesses. This panel explores the current media landscape. Moderator: Terry Denson, VP of programming and marketing, Verizon FiOS TV. Panelists: Denise Dahldorf, senior VP affiliate sales and marketing, MTV Networks Intl.; Bill Myers, president-CEO, Starz Entertainment; Ben Pyne, president, affiliate sales & marketing, Disney ABC Television Group; Dennis Quinn, exec VP, TBS

Dick Robertson Roast
7:30-9:30 p.m., Ballroom G

One of the architects of the syndicated barter television business will be roasted by friends and colleagues at a dinner event. Tickets:


Coffee With David Eun, Google
8-8:45 a.m., Ballroom H

Find out from the VP of content partnerships about Google’s vision for digital content, its views on how a marketplace for content of all types will develop and its current approach for building strategic partnerships with content owners. Moderator: Andrew Wallenstein, co-host, “Square Off” and digital media and TV features editor, the Hollywood Reporter

Think Tank: Cable Challenges ’07
9-10 a.m., Ballroom K

Media execs grapple with the enormous challenges facing our industry, such as growing the core business in a mature environment while simultaneously adapting traditional development, creation, marketing and distribution approaches onto emerging platforms. Moderator: Rich Battista, CEO, Gemstar-TV Guide Intl. Panelists: Debby Beece May, president of programming and marketing, Oxygen Media; Robert DeBitetto, exec VP-G.M., A&E Television Network; Bill Hilary, president of entertainment, Magna Global; Scott Koondel, exec VP, off-network, cable & interactive media, CBS Television Distribution Group; Diane Robina, president, Comcast-Sony Networks

Insight Arena: HD Keynote: Clint Stinchcomb
9:30-10 a.m., Ballroom H

Will high definition change the media landscape so drastically that programmers and producers have to rethink their strategies to reach wider audiences? Moderator: Elizabeth Guider, editor-at-large, Variety. Speaker: Clint Stinchcomb, exec VP-G.M. of HDTV and new media, Discovery Communications

Presentation Theater: Seeing It Differently
9:30-10:30 a.m., Ballroom I

Multicultural viewers have become increasingly more sophisticated in seeking custom-tailored content, and they are influencing broadcast, cable and new media in ways impossible to ignore. Moderator: Joie Chen, CBS News correspondent, CBS News. Panelists: Melva Benoit, senior VP, research & marketing, Fox; Robin Chan, associate director, entertainment programming, Verizon Wireless; Fernando Espuelas, chairman-CEO, Voy Group; Ken Mok, executive producer, “America’s Next Top Model” and founder-president, 10×10 Entertainment

Insight Arena: HD Fundamentals — A Workshop on Producing for HDTV
10 a.m.-2 p.m., Ballroom H

gy has become a key driver in the creation and delivery of content. What do you really need to know to benefit from these evolving tools? Speakers: Gary Adcock, NAB technology chair for HD solutions post-production 2006; Tod Mesirow, executive producer-director; Kristin Petrovich, founder-CEO, HD Expo

Chat With Rachelle Zoffer, Verizon FiOS TV
10-10:45 a.m., Reef F

Verizon’s FiOS TV is adding features that let subscribers interact with the TV. Chat with Verizon FiOS TV’s newly appointed director of interactive television about the new interactive features now in development. Moderator: Ross Crystal, host, Showbiz Express, entertainment editor KFWB/CBS and president, CrystalVision Media

Think Tank: Off-Balance Sheet Financing … Honestly!
10:30-11:30 a.m., Ballroom K

Off-balance-sheet companies were created to help finance new ventures. Hundreds of U.S. companies are estimated to be keeping trillions of dollars in debt in these subsidiaries and partnerships, skirting consolidation rules. Panelists offer a global perspective discussing opportunities such as Irish tax credits, U.K. sale and leaseback, German equity firms and Canadian subsidies with real-life experiences from projects financed around the world. Moderator: Peter Sussman, founder, Aver Media. Panelists: Tom Adamek, president, Stonehenge Capital; Mark Manuel, exec VP, structured finance, Lionsgate; David Molner, founder, Screen Capital Intl.; Roy Salter, principal, the Salter Group; Joseph Woolf, managing director, entertainment finance, Citigroup

Presentation Theater: Need for Speed: U.S. Catching Up to Global Mobile Media
11 a.m.-noon, Ballroom I

Today, your cell phone is your chatroom, your Internet browser, your portable computer, your digital music player and your television. Hear what advances have been made in other countries and how the next generation of mobile platforms can catapult televised programming into larger audiences and new revenue streams. Moderator: Ralph Simon, emeritus chairman, Mobile Entertainment Forum and partner, Iconmobile Intl. Panelists: Paul Bennun, director of strategy, Somethin’ Else; Ray DeRenzo, VP of business development, MobiTV; Jon Vlassopulos, VP of business development, digital media and strategic planning, Endemol USA; Matt West, VP of mobile media worldwide, Alcatel; Rocky Wolf, president, Streamezzo

Chat With Kaleil D. Isaza Tuzman, JumpTV Intl.
11:30 a.m-12:15 p.m., Reef F

Whether it’s Google’s $2 billion purchase of YouTube or the land grab for content and distribution taking place right now, IPTV is the wave of the future. JumpTV president-CEO Kaleil D. Isaza Tuzman speaks about what it takes to turn local broadcasters into international media companies overnight. Moderator: Ben Grossman, co-chief, Los Angeles bureau, Broadcasting & Cable/Multichannel News

Think Tank: Evolution or Culture Clash? TV Stations and the Web
Noon-1 p.m., Ballroom K

Can local stations create a national spot market on the Web and maintain their local advertising shares as the Internet expands? Moderator: Tom Wolzien, president, Wolzien. Panelists: Gordon Borrell, CEO, Borrell Associates; David Buonfiglio, VP, local sales, Internet Broadcasting Systems; Christine Distadio, senior VP of marketing and new media, New York Times Broadcast Media Group; Gary Gannaway, president-CEO, WorldNow; James F. Goodmon, VP-G.M., CBC New Media Group

Presentation Theater: Beyond the Box: Strategies for Licensing & Merchandising TV Projects
12:30-2 p.m., Ballroom I

This workshop composed of licensing experts will address basic issues to consider as you create a licensing program. Moderator: David Jacobs, founder, HiHat Media. Panelists: Elie Dekel, exec VP, licensing and merchandising, Fox Broadcasting Co.; David Luner, senior VP, interactive & consumer products, FremantleMedia

Think Tank: Video on Demand: The Show & the Tell
1:30-2:30 p.m., Ballroom K

An insider’s look into the burgeoning realm of video-on-demand television from the perspective of the dominant players in the industry. Executives from each company will be on hand to preview their programming, provide insight into their trials and tribulations, and answer questions from the audience. Moderator: Mitch Oscar, exec VP-director, CaratDigital. Speaker: Eduardo G. Samame, senior director, product management, Time Warner Cable. Panelists: Manning Field, senior VP, branding & advertising, Chase Card Services; Chris Pizzurro, VP, multimedia marketing, TBS; Dan Ronayne, exec VP-G.M., Mag Rack/Sportskool; Jeff Siegel, senior VP, ESPN Customer Marketing and Sales

Presentation Theater: Si Hablo English! How to Get Our Eyeballs and Our Money
2:30-3:30 p.m., Ballroom I

Advertisers spend several billion dollars annually to market to the U.S. Latino market, and estimates put U.S. Latino spending on goods and services at $1 trillion per year by 2010. This session provides insight and a 360-degree view of how to create for and market to the new breed of English-speaking Latinos. Moderator: Helen Hernandez, founder, Imagen Foundation. Panelists: Luca Bentivoglio, CEO-president, Educational Adventures Intl.; Carlos E. Garcia, founder, Garcia Research Associates; Flavio Morales, VP, programming, mun2; Gabriel Reyes, founder, Reyes Entertainment; Adrien Seixas, national sales manager, Entravision Communications

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