LONDON — Russian prexy Vladimir Putin has slammed TV stations in the country for an over-reliance on imported Western fare and not doing enough to promote Russian culture among the country’s youth.
“Over more than 15 years, our young people have lived in a massive cultural influence of surrogates from abroad,” Putin told Russian news agency Interfax.
“Everything that is cheap is purchased on the international market. Of course, we need to understand and accept other countries’ culture… but first of all we should create conditions that would allow the younger generation to grow amid the salubrious atmosphere of domestic culture.”
Russian TV skeds are commonly filled with U.S crime dramas, reality skeins and Latin American soap operas. Last season’s biggest hit was “Don’t Be Born Beautiful” — for entertainment web CTC, the Russian adaptation of Colombian-originated global phenom “Yo Soy Betty, la Fea.”
Putin’s comments, made during a Kremlin pow-wow with the presidential culture and arts council, is in line with his attempts across the board to re-install Russian patriotism and cultural values.
The prexy also criticized TV bosses for “a common trend toward commercializing culture, which is not always oriented toward satisfying sophisticated tastes today.”