You will be redirected back to your article in seconds

Mediaset profits fall 14%

Ad revenue drops 7.3%

ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising.

First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic.

Results exceeded analysts expectations. The forecast is now for an Italian advertising recovery in the second quarter, starting with a 4% increase in April, Mediaset execs said in a conference call.

Mediaset’s biggest growth area is currently its unique DTT pay-per-view service, which saw revenues double to Euros 45.4 million ($61.4 million), as it sold 300,000 new pay-as-you-go rechargeable cards, and around 2.2 million of these were recharged with additional credit this year.

The DTT service includes Serie A and B football matches, “Big Brother” and premium movies.

Mediaset, which is in the race to buy Endemol in a joint bid led by Endmol’s former owner Jon de Mol and Goldman Sachs, said it has “expanded the mandate” of executive VP Piersilvio Berlusconi — who is Silvio Berlusconi’s son, who will have more direct say in all operations.

The move comes as Italy’s parliament mulls a blind trust law that could force Berlusconi senior to choose between his political career and his direct interest in Mediaset. It was officially motivated by “challenges that lie ahead on several fronts: content, technology, advertising and new business opportunities in Italy and abroad,” Mediaset said in a statement.

More TV

  • Parenthood

    Autism Looms Larger on TV, but Industry Therapy Coverage Falls Short (Opinion)

    ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising. First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic. Results exceeded […]

  • Diddy, DJ Khaled, Meghan Trainor, Charlie

    Diddy, DJ Khaled, Meghan Trainor, Charlie Walk to Judge Fox's 'The Four'

    ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising. First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic. Results exceeded […]

  • Cameron Mitchell, Kenya Barris and Larry Bourgeois

    CAA Fires Agent Cameron Mitchell Following Sexual-Assault Lawsuit

    ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising. First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic. Results exceeded […]

  • Jenna Fischer on 'The Office,' Being

    Remote Controlled: Jenna Fischer Reflects on 'The Office,' Getting Fired From 'Man With a Plan'

    ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising. First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic. Results exceeded […]

  • Jeffrey Tambor Transparent

    'Transparent' Plots Future Without Star Jeffrey Tambor Amid Harassment Allegations

    ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising. First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic. Results exceeded […]

  • Chance the Rapper Eminem SNL promo

    Eminem, Leslie Jones Try to Convince Chance the Rapper to Change His Name in 'SNL' Promo

    ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising. First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic. Results exceeded […]

  • The 'Runaways' Praise Series' Diversity at

    'Marvel's Runaways' Stars Praise Series' Diversity at Hulu Premiere

    ROME — Silvio Berlusconi-controlled Mediaset posted a 14% first-quarter drop in net profit to Euros 124.5 million ($168.7 million), citing a 7.3% decline in advertising. First-quarter revenue at Italy’s top commercial broadcaster grew 1% to Euros 964.9 ($1.3 billion), as the three-channel web continued to lead the market in the key 15-64 demographic. Results exceeded […]

More From Our Brands

Access exclusive content