Decent start for ‘Grease’

Ratings flash - Rick Kissell

NBC’s unscripted contest “Grease: You’re The One That I Want” delivered good but not great numbers in its 90-minute series premiere Sunday, a night that Fox carried thanks to a mammoth hourlong NFL overrun.

According to preliminary nationals from Nielsen, “Grease” averaged a 4.3 rating/10 share in adults 18-49 and 11.6 million viewers overall from 8 to 9:30 p.m., maintaining its demo share with each half-hour opposite tough competish that included NFL postgame coverage and “The Simpsons” on Fox and “Desperate Housewives” on ABC; show placed third each half-hour. Also for NBC, the new season of “The Apprentice” held up pretty well with its 90-minute bow (4.1/10 in 18-49, 9.1 million viewers overall), moving into a narrow 18-49 lead at 10:30.

Beginning next week, “Grease” will air from 8 to 9, followed by “The Apprentice” and the return of crime drama “Crossing Jordan.”

At Fox, the final 56 minutes of the NFL playoff game between the Philadelphia Eagles and New York Giants should come in with nearly a 12 demo rating and 29 million viewers overall. A postgame show followed, pushing back the start of “The Simpsons” (roughly 5.6 rating in 18-49) to 8:10. An hour of “Family Guy” repeats averaged roughly a 4.6 rating in adults 18-49 from 9:10 to 10:10.

ABC’s “Extreme Makeover: Home Edition” (5.1/11 in 18-49, 13.4 million viewers overall) held up well at 8 despite facing NBC’s “Grease,” and the net’s “Desperate Housewives” won the 9 o’clock hour (7.3/16 in 18-49, 18.6 million viewers overall) although was below average as viewers may have been unaware of its return following a lengthy hiatus. At 10, “Brothers & Sisters” (4.6/11 in 18-49, 12.1 million viewers over) led its hour in demos.

CBS was paced by original episodes of “Without a Trace” (3.7/9 in 18-49, 14.2 million viewers overall) and “Cold Case” (3.5/8 in 18-49, 14.1 million viewers overall).

Preliminary 18-49 averages for the night: Fox, 7.0/16; ABC, 4.8/11; NBC, 3.8/9; CBS, 2.9/7; Univision, 1.2/3; CW, 0.9/2.

In total viewers: Fox, 16.2 million; ABC, 13.1 million; CBS, 12.5 million; NBC, 10.3 million; Univision, 3.6 million; CW, 2.3 million.

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