‘Big Brother’ gets bigger

CBS reality show wins Sunday night

CBS unscripted vet “Big Brother” was the top draw among young adults Sunday on what was a sluggish night of mostly repeats for all the broadcasters.

According to preliminary nationals from Nielsen, “Big Brother” (2.3 rating/7 share in adults 18-49, 6.4 million viewers overall) won the 8 o’clock hour by 2 shares in adults 18-49 over the other major nets, rising abut 10% week to week. “Brother” may have benefited by Fox switching from repeats of “The Simpsons” and “American Dad” to a repeat of theatrical “The Lost World: Jurrasic Park” (1.5/5 in 18-49, 3.8 million viewers overall from 7 to 10).

CBS, which won the night in both young adults and total viewers, was solid throughout with “60 Minutes” at 7 (1.3/5 in 18-49, 7.8 million viewers overall), a repeat of “Cold Case” at 9 (1.8/5 in 18-49, 7.3 million viewers overall) and a repeat of “Without a Trace” at 10 (1.7/5 in 18-49, 6.4 million viewers overall). “60 Minutes” was the night’s most-watched program overall.

NBC was competitive with a two-hour “Dateline” (1.4/5 in 18-49, 5.8 million viewers overall) and repeats of “Law & Order” at 9 (1.5/4 in 18-49, 5.5 million viewers overall) and “Law & Order: Special Victims Unit” at 10 (1.9/6 in 18-49, 6.2 million viewers overall); “SVU” won the 10 o’clock hour in key demo categories.

ABC, the in-season leader on Sunday, again struggled with repeats of serialized dramas “Desperate Housewives” (1.1/3 in 18-49, 3.5 million viewers overall) and “Brothers & Sisters” (0.9/3 in 18-49, 2.5 million viewers overall). It did better earlier in the evening with encores of “America’s Funniest Home Videos” (1.4/5 in 18-49, 4.9 million viewers overall) and “Extreme Makeover: Home Edition” (1.7/5 in 18-49, 5.3 million viewers overall).

Preliminary 18-49 averages for the night: CBS, 1.8/6; NBC and Fox, 1.5/5; ABC, 1.3/4; Univision, 0.7/2; CW, 0.5/2.

In total viewers: CBS, 7.0 million; NBC, 5.9 million; ABC, 4.0 million; Fox, 3.8 million; Univision, 1.6 million; CW, 1.4 million.

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