BBC’s iPlayer set to bow July 27

British users will be able to download shows

LONDON — BBC on-demand service the iPlayer will bow in the U.K. on July 27, a few months earlier than planned.

British users will be able to download BBC fare from www.bbc.co.uk/iplayer seven days after transmission to view on their PCs.

Auds will have 30 days to watch the shows before they are automatically deleted.

The pubcaster is in discussion with a wide range of potential distribution partners, including MSN, Telegraph.co.uk, AOL, Tiscali, Yahoo, MySpace, Blinkx and Bebo.

At launch, the service will operate only on Windows PCs, but a version for Mac users could be up and running by the fall.

BBC director general Mark Thompson said: “BBC Television launched color TV in July 1967. The iPlayer is at least as big a redefinition of what TV can be, what radio can be, what broadcasting can be, as color television was 40 years ago.”

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