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‘Superbad’ launch pad

Busy Apatow takes time to talk up comedy

HOLLYWOOD — Monday’s “Superbad” preem at the Chinese Theater marked the last major release in a season that’s been super-good at the box office.

Explaining the pic’s mid-August skedding, Sony production prexy Matt Tolmach said, “If you’re the last one that really rocks, you’re going to play right into the fall.”

Producer Judd Apatow kicked off the screening by saying the last time he was at the Chinese, “It was for ‘Cable Guy.’ I hope no one gets fired after this one.”

At the Roosevelt Hotel after-party, Apatow said he’d describe “Superbad” as a “good movie with an obscene amount of profanity.”

The list of reasons “the MPAA has for giving it an R is almost as long as the script,” said Apatow. No matter how the MPAA feels about his pics, Sony’s pretty happy with him. Topper Amy Pascal reeled off a list of projects Apatow “has got his fingers in” and ended by saying that “his stuff is honest. He doesn’t let anybody get away with bullshit. Anything of Judd’s we’re lucky to have.”

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