Exec named chief spokeswoman for company
News Corp.’s West Coast spokeswoman Teri Everett has been upped to chief spokeswoman for the conglom, replacing Andrew Butcher, who is ankling to return to his native Oz.Everett, currently senior VP of corporate affairs and communications, has been News Corp.’s top L.A.-based PR exec. In her new role, she will be based in Gotham. Julie Henderson, point person for Fox Interactive, is also being promoted to senior VP of corporate affairs and communications, based in L.A. “Teri and Julie are two of the most talented communications executives in the media business,” said Gary Ginsberg, exec VP of global marketing and corporate affairs. Ginsberg had been News Corp.’s primary corporate spokesman but was recently elevated to the global marketing post (Daily Variety, Oct. 16). Butcher, News Corp.’s senior VP of corporate affairs and communications, ends his 20-year News Corp. tenure (as both exec and journalist) at the end of the year. “Andrew has worked tirelessly over the past eight years to elevate the company’s profile with keen intelligence and razor-sharp wit,” Ginsberg said. Before joining News Corp., Everett headed PR for ABC News and served as chief communications officer of the global advertising agency Euro RSCG Worldwide. Henderson previously was a partner with mPRm Public Relations, where she focused on the convergence of entertainment and technology.
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