Fox’s communications and marketing restructuring continues, as the net has bumped up longtime publicity exec Shannon Ryan to senior VP and two more execs to veepee.
Moves come in the wake of PR topper Joe Earley’s ascension last month to head of all marketing and communications. In addition to Ryan, the net has promoted Jason Clark to vice president of publicity and Peter Overland to VP of on-air promotion.
Ryan will assume many of the day-to-day publicity duties formerly handled by Earley. That includes managing entertainment publicity, such as the creation and execution of national publicity campaigns.
Ryan joined Fox in 1994 as a coordinator, and was most recently VP of publicity. Her credits include helping to launch shows such as “That ’70s Show,” “Family Guy,” “King of the Hill,” “Undeclared” and “Arrested Development.”
The exec also has handled awards campaigns and several grassroots marketing concepts for the net.
Clark, meanwhile, will report to Ryan and will help her manage the entertainment publicity staff (along with New York-based VP Elissa Johansmeier).
A Fox staffer since 1997, Clark was most recently exec director of publicity, having worked on efforts such as the first three seasons of “American Idol.” He also helped launch “The OC” for the net.
“Shannon and Jason have been key to the growth and success of the publicity department,” Earley said.
As for Overland, the exec reports to Brian Dollenmayer, senior VP of on-air promotion and creative marketing.
Overland, who was most recently director of on-air promo, joined Fox in 1998. He’s promoted shows such as “Bones,” “The OC,” “Bernie Mac” and “Boston Public,” as well as frosh such as “Nashville” and “New Amsterdam.”
“Peter has become an increasingly important part of our creative team,” Dollenmayer said.