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Veoh battles Universal Music

Website offers onlie videos

Viacom and YouTube are fighting over online video, but that’s only the tip of the iceberg … or the legal briefs.

A battle between Universal Music and viral-video startup Veoh spilled into the public last week when Veoh filed a pre-emptive motion seeking judicial approval of its online-video practices. Veoh says UMG has been threatening the firm and wants it to stop; UMG retorts that Veoh is profiting from its copyrighted video.

Of course it’s possible Veoh, which has a new CEO who has vowed to get the firm more attention, just wants some publicity.

Now that would be a different kind of viral campaign.

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