Kevin Beisler, a J/Arista Records publicity VP, has been charged with conceptualizing and designing original music-based programming for television networks, as well as overseeing TV campaigns for the RCA Music Group roster.
A former entertainment producer for NBC’s “Today,” Beisler has been promoted to senior VP, special programming and publicity, RCA Music Group. He will be working on projects involving Alicia Keys, Whitney Houston, Jennifer Hudson, Barry Manilow and Aretha Franklin, among others.
He will continue to report to Mika El-Baz, senior veep of publicity, and Tom Corson, exec VP/general manager of RCA Music Group on special programming.
Beisler joined J Records in 2002 as senior director, publicity. Prior to his stint at NBC, he was a publicist at Buena Vista Pictures.