A&M Records co-founder Herb Alpert has donated $30 million to UCLA to establish the UCLA Herb Alpert School of Music.
Gift from the Herb Alpert Foundation marks the largest arts-oriented donation ever made to the UC schools system and the largest individual gift made to music higher education in the Western U.S., according to UCLA.
New school will be devoted to the study of music from around the world, as well as interdisciplinary areas including music and business, music and health and music in the public sector. UCLA’s existing departments of ethnomusicology, music and musicology will be aligned under the Alpert School banner.
“Music is a powerful force, and sharing music between people and cultures has the power to change the world,” Alpert said. “Students engaged in the study and performance of music can be ambassadors for a new educational paradigm.”
Alpert first gained fame as a trumpeter and leader of Herb Alpert and the Tijuana Brass. He and business partner Jerry Moss founded A&M Records in the early 1960s and enjoyed a long run of hits with a wide range of artists. Alpert and Moss sold A&M to Polygram for a reported $500 million in 1989.
In recent years, Alpert and his wife, Lani Hall Alpert, have made a number of major philanthropic gifts to Southern California-area arts and educational orgs.