MSG, WaMu pact for Theater

Duo deal for name rights

Madison Square Garden and WaMu have inked a multi-year naming rights deal for the Theater at Madison Square Garden.

The agreement marks the first time for the Cablevision-owned MSG brand to offer name rights.

The name of the Theater will be changed immediately.

Under the agreement, WaMu will receive branded venue signage throughout the Theater and on the Garden featuring the new WaMu Theater at Madison Square Garden logo. In addition, WaMu will have 11 ATMs throughout the Theatre and the Garden.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Legit News from Variety

Loading