Ticket sales down while 'Spring' awakens
Overall Broadway sales dipped a bit last week, with the majority of the 25 productions on the boards sliding at the box office.
But none of the drops were terribly dramatic, and some shows even rose a bit.
“Spring Awakening” ($826,146), for instance, was up more than $20,000 and broke the house record at the Eugene O’Neill for the second week in a row. The multiple-Tony winner played to capacity auds, as did the revived “Hairspray” ($901,232), whose receipts, boosted by the movie adaptation’s publicity push, climbed a notch as well.
Perennial hits “Wicked” ($1,492,271), “The Lion King” ($1,320,574) and “Jersey Boys” ($1,207,628) also attracted full houses.
Heading into its final week of previews, “Grease” ($881,953) stayed strong, sliding just $5,000 and playing to more than 99% capacity. Meanwhile, “Rent” ($633,919), rejuvenated by the return of original cast members Adam Pascal and Anthony Rapp, continued its sales streak, playing to near-capacity crowds.
Biggest gain of the week was posted by “Frost/Nixon” ($566,562), which climbed $45,000 for its best-ever weekly gross. Play ends its limited run on the Rialto Sunday.
New tuner “Xanadu” ($357,526) also was up, albeit only a little.
Down by about $40,000, “The Color Purple” ($1,004,965) held onto its spot in the millionaires’ club, but “Legally Blonde” ($949,783) did not, sliding more than $50,000, the largest drop of the week.
Overall Rialto cume came to $18.3 million, down around $130,000 from the prior sesh.