While January’s traditional Broadway box office slump is by no means absent this year, New York’s unseasonably mild winter and a strong slate of shows gave continuing resilience to the week’s grosses. Total for Week 33 (Jan. 8-14) was $17,054,398, up from $14,873,438 in the same week last season.
Four shows topped the $1 million mark, led by “Wicked” with $1,408,037. “Jersey Boys,” “Mary Poppins” and “The Lion King” rounded out the winning quartet.
Downturns were seen almost across the board, however, the most sizable for long-running hits: “Beauty and the Beast” dipped by 20.4%, “The Phantom of the Opera” by 19.9% and “Chicago” by 18.1%.
The biggest uptick was for “Grey Gardens,” bouncing back after a brief absence due to illness of the show’s lauded star, Christine Ebersole. Ticket sales for the tuner rose by 20%.
Also up was “The Little Dog Laughed,” indicating a slight surge (16%) in attendance prior to the play’s posted February closing date. Ticket sales for “Spring Awakening” remained steady at $481,274, indicating its rave reviews have helped the youth tuner gain traction.
Contrary to most January charts, few shows aside from “Little Dog” are looking vulnerable with the exception of “The Producers,” playing at 54.1% capacity despite some media attention around new cast member Tony Danza. The tuner is tipped to make way this year at the St. James for another Mel Brooks musical, “Young Frankenstein.”
Sole new entry this month is Manhattan Theater Club’s revival of Brian Friel’s “Translations,” which grossed a respectable $180,854 in its first full week of previews.
The 23 musicals grossed $15,891,638 for 91.6% of the Broadway total, with attendance of 206,716 at 84.6% capacity.
The five plays grossed $1,450,042 for 8.4% of the Broadway total, with attendance of 25,183 at 78.2% capacity.
Average paid admission was $76.88 for musicals, $57.58 for plays and $74.78 for all shows.