Rosen will oversee daily media relations

Tammie Rosen has been hired as director of communications for Tribeca Enterprises, parent company of the Tribeca Film Festival, Tribeca Film Institute and Tribeca Cinemas.

Rosen, who was previously a vice president at Rubenstein Communications, has played a pivotal role in orchestrating publicity for the Tribeca Film Festival over the past three years, as well as managing campaigns for such companies as Miramax Films, HBO, American Eagle Outfitters and

She will oversee day-to-day media relations for the festival and plan and execute media strategy for Tribeca Enterprises and Tribeca Prods. as the companies continue to grow its branded entertainment ventures.

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