Shanghai welcomes art-house

Shanghai Hong Miao Art Film Center opens

Shanghai, China’s commercial capital, finally has an art-house cinema.

The Shanghai Hong Miao Art Film Center opened on Tuesday night as one of the highlights of the Shanghai Intl. Film Festival, which shutters Sunday.

Four generations of local directors, including Lu Chuan, Tian Zhuangzhuang, Xie Jin and Wu Yigong, cut the red ribbon at the opening event on Shanghai’s Nanjing Road.

Tian Zhuangzhuang’s “The Go Master,” competing in the fest, premiered at the center.

China’s efforts to develop its exhibition industry has largely focused on building multiplexes, which play mostly blockbuster foreign imports (limited to 20 a year) and bigger budget Chinese films.

The Shanghai cinema, funded by the Shanghai Film Group, is a success story for smaller producers who have been lobbying for more support for lower-budget and art house films for years.

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