ImaginAsian takes ‘Road’ to North America

Chinese drama licensed from Easternlight

BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films.

Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China during the turbulent Cultural Revolution. It preemed in Berlin last year and had its U.S. bow at the AFI Fest in November.

ImaginAsian, which styles itself as a multimedia company promoting Pacific content to North American auds, was one of the most active buyers at last year’s Asian Film Market in Pusan. Company has an arrangement with the Weinstein Company’s 70% owned subsidiary Genius Products to handle its titles in home entertainment markets.

More Film

  • Mowgli Trailer

    First 'Mowgli' Trailer Promises a Darker Take on 'The Jungle Book' (Watch)

    BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films. Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China […]

  • Lena Waithe

    Lena Waithe Joins GLAAD, WME Panel on LGBTQ Inclusion in Hollywood

    BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films. Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China […]

  • Amber Heard

    Amber Heard to Receive Maui Film Festival's Shining Star Award

    BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films. Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China […]

  • Domestics

    Orion Classics Re-Launching With Kate Bosworth-Tyler Hoechlin's 'Domestics'

    BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films. Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China […]

  • Halle Berry Anjelica Huston

    Halle Berry, Anjelica Huston Join 'John Wick: Chapter 3'

    BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films. Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China […]

  • Dwayne Johnson & Dany Garcia

    Dwayne Johnson, Dany Garcia Invest in Atom Tickets (EXCLUSIVE)

    BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films. Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China […]

  • Studio 54

    'Studio 54' Sells to Zeitgeist Films and Kino Lorber (EXCLUSIVE)

    BERLIN — ImaginAsian Entertainment is to distribute Chinese drama “The Road” in North America. Pic was licensed from Easternlight, the Asian division of sales agency Arclight Films. Helmed by Zhang Jiarui, “The Road” is a drama that covers five decades in the life of Li Chunfen, a ticket girl on a rural bus in China […]

More From Our Brands

Access exclusive content